Royal Caribbean Group

Founded in 1969 as a Caribbean cruise line, the company changed its name from Royal Caribbean Cruises Ltd. to Royal Caribbean Group in 2020. Its principal executive office and main shoreside operations are in Miami, Florida.

The Group operates three global cruise brands: Royal Caribbean International, Celebrity Cruises, and Silversea. It also owns 50% of a joint venture with TUI Cruises, whose brands include Mein Schiff and Hapag-Lloyd Cruises, giving the broader group a five-brand portfolio.

Royal Caribbean is especially strong in large-scale ship innovation, family and contemporary cruising, premium travel, luxury and expedition cruising, private destinations, and onboard entertainment. Its strategy is expanding beyond cruises into a broader vacation ecosystem built around ships, destinations, technology, and loyalty programs.